Scott Thomas, who goes by the moniker SimpleScott, lives by the idea that the simplest solution is the best one. Back when he had free time he could be found at a letterpress fashioning original prints and collaborating with fellow members of the design collective, The Post Family. In 2008 he became the Design Director for the Obama Campaign. Soon enough SimpleScott found himself redesigning WhiteHouse.gov and trying to impress politicos with his Lincoln-like beard. He recently self-published Designing Obama, a chronicle on the role of art and design in the political realm. SimpleScott plans to continue working on creative projects that might just one day change the world.